Definition Of Communication Research Method
Communication research is conducted to clarify the communication process and help us to understand the importance of communication in our everyday life.
Definition of communication research method. Some tend to work better than others for examining particular types of communication phenomena. There are various methodologies available for researching communication. A methodology is the actual step by step process of conducting research. With the move from the industrial age to the information age many jobs center around the creation and dissemination of information.
It is the qualitative and quantitative research methodology followed to understand about the communication phenomena. Communication research has two methods. Developing the ability to perform research is becoming a necessary skill in both the world of academia as well as in today s competitive workforce. According to the american sociologist earl robert babbie research is a systematic inquiry to describe explain predict and control the observed phenomenon.
It guides us to identify and explore many interrelated elements that make the communication process complete and help us to develop strategies for using communication more effectively and appropriately. As communication students progress in their careers they will likely find themselves using one of these far more often than the others. In the field of communication there are three main research methodologies. As a methodological approach for doing collaborative research with practitioners and community partners that can inform practice programs community development and policy while contributing to.
Communication research helps in confirming and discovering patterns in communication behavior of people and helps the scholars to develop useful communication theories. Quantitative qualitative and rhetorical.